¹ú²úAV

Social Media

The Social Media Policy promotes responsible engagement and dialogue between ¹ú²úAV Community College employees and students, prospective students, and constituents. The decision to participate in any online social network or discussion rests with CCC faculty and staff.

Purpose

Employees and students choosing to participate on platforms used for official College purposes should:

• Protect privacy online by adjusting settings and publishing updates only to the audience with whom they wish to share.
• Treat content as if, once posted online, it is available worldwide. Any text or photo placed online typically becomes the property of the social networking site or sites and cannot be controlled once it is placed online.
• Complete an application form for new accounts and register existing accounts with the Public Relations Office.
• Register at least two administrators who are full-time employees of ¹ú²úAV Community College.

College Accounts

1. Employees interested in establishing a social media account must begin by completing an . Existing accounts should also be registered using the same form. Accounts must be registered with a College email address that ends in "@colbycc.edu".
2. Accounts on most social media platforms are accepted; however, at this time, College accounts on TikTok are prohibited because of state and federal government concerns about privacy.
3. Social media accounts recognized by ¹ú²úAV must always have at least two administrators who are full-time employees. Account administrators must also add the CCC Public Relations Director as an administrator or provide login credentials.
4. Employees are expected to follow the same standards online as they would in the workplace, guided by the CCC Policies and Procedures Manual. Employees are fully responsible for the content they post on social media sites on behalf of the College.
5. Accounts for student organizations officially recognized by Student Life must be overseen by a full-time College employee who serves as an account administrator. Students cannot be named as exclusive page administrators but may post with review of the employee-administrator.
6. Employees or those providing work for ¹ú²úAV are prohibited from engaging in conversations or posting information, stated or implied, regarding employees, alumni, or student records such as GPA, Social Security numbers, admissions status, name, telephone numbers, or information that would be covered by FERPA.
7. Employees will identify themselves by name and, when relevant, their role when discussing College-related matters.
8. All laws and regulations relating to copyright and fair use shall be followed without exception.
9. Clients, partners, or suppliers of CCC will not be cited without their approval. When possible, references will be linked back to the source.
10. College accounts should display official CCC logos, which are available from the Public Relations Office. No other logos representing CCC may be used.
11. It is recommended that the College URL, www.colbycc.edu, a College phone number, and College email address be listed on social media accounts. Avoid listing personal cell phone numbers and email addresses.
12. Once a site administrator is no longer affiliated with a specific site, the rights will be removed.
13. CCC reserves the right to disable or temporarily unpublish dormant College social media accounts with no posts or activity for more than six months, as such stagnancy reflects poorly on the College.
14. Failure to comply with the social media policy may result in disciplinary action.

Personal Accounts

1. CCC does not monitor staff or student social networking content published independently of their work at CCC. However, employees are expected to use sound professional judgment in all posted material. The views and information on such postings do not constitute official College information. Think twice about the content you are about to post, with attention to spelling, accuracy, and grammar. Assess the value of the content and consider whether it may potentially malign or polarize any person or group, and treat others as you would want to be treated. You are responsible for the content you publish on blogs, wikis, or any other form of user-generated content.
2. If you are maintaining a personal site that does not serve the purpose of representing or promoting CCC, then it is recommended that you add this or a similar statement somewhere in your bio: "Views expressed here are my own, and do not necessarily reflect those of my employer."
3. Be aware of your association with CCC in online social networks. If you identify yourself as a CCC employee or student, ensure your profile and related content are consistent with how you wish to present yourself to colleagues, students, and the public.
4. Any CCC employee or student should follow all state and federal laws regarding comments that discriminate against any person on the basis of race, color, gender, national origin, disability, religion, sexual orientation, veteran status, or age.
5. Personal social networking activities should not interfere with work commitments.